http://www.lucybea.co.uk/work-2 daily 0.75 2015-08-25 http://www.lucybea.co.uk/work daily 0.75 2013-08-30 http://www.lucybea.co.uk/christmas-2018 daily 0.75 2020-11-18 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542750797410-KVPM2XOEHDX0G8KWG97A/Pai_Skincare_7328.jpg In Your Element https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542750797410-KVPM2XOEHDX0G8KWG97A/Pai_Skincare_7328.jpg In Your Element https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542750816343-HTY1SLEKF3L16UNT82YO/Pai_Skincare_7408.jpg In Your Element https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542750836902-JHPCBVXW1IP56CI22142/Pai_Skincare_7436.jpg In Your Element https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542750844581-PDUK2PU4R96H8YQK9Z9X/Pai_Skincare_7469.jpg In Your Element http://www.lucybea.co.uk/wildpostings daily 0.75 2018-11-27 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542752767738-C0VWLZSDQD3OLSKAKTCK/Rosehip_Key+Words_Flyposting_3.jpg Wild Postings Campaign https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542752767738-C0VWLZSDQD3OLSKAKTCK/Rosehip_Key+Words_Flyposting_3.jpg Wild Postings Campaign https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542751455282-4G7VHW4J5LA0T6JUISZG/Rosehip_Key+Words_Flyposting_2.jpg Wild Postings Campaign https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542752189157-WOVAHPL4HYEQ3PL4HGQ6/image-asset.jpeg Wild Postings Campaign https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543355879831-UJYXSGASIEYO3893L2AJ/horizontal-rosehip-artwork.jpg Wild Postings Campaign http://www.lucybea.co.uk/schwane daily 0.75 2020-11-15 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543267154734-XPP3YE2AQUN09YYGETTQ/SOCIAL_TRYPAI_2_21SEP18.jpg Try Pai https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543267154734-XPP3YE2AQUN09YYGETTQ/SOCIAL_TRYPAI_2_21SEP18.jpg Try Pai https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542752964055-KW66TIAO6AWME1C9IP80/Pai_Skincare_7238+%281%29.jpg Try Pai https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543267401777-TZAOPF7E7GHW79B2REFR/ezgif-1-3b2f5b03edbf.gif Try Pai https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543268664517-0QF8TDEJF5SF01SDGZVM/Screenshot+2018-11-26+at+21.43.53.png Try Pai http://www.lucybea.co.uk/maritime daily 0.75 2018-11-26 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543274039659-B9F3ULRV7XYTF3VQCE7V/Pai-mock-up.gif Digital Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542753406682-CNMTKXBBUPAN03UDMJJR/pai-website-screen-1.png Digital Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543272748992-6ZKOP2YZEPNT2VNZEB6K/Pai-mock-up.gif Digital Design http://www.lucybea.co.uk/skyline daily 0.75 2018-11-27 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543273942038-JMKKAV8QOOZCJ21Z23YI/Screen%2BShot%2B2018-01-10%2Bat%2B21.31.54.png GiftLab https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1542753915270-H0F96S6H90O6KCF0TXAB/GL.jpg GiftLab https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543356072032-YFNENJZAENJX640DW9HG/CL.gif GiftLab http://www.lucybea.co.uk/vergnugungspark daily 0.75 2018-11-26 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543271254637-2UBD8J322IYD12W1P876/HoG.jpg House of Grain https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543271254637-2UBD8J322IYD12W1P876/HoG.jpg House of Grain https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543271246289-6E16EEFQ8NPHSCGI06QK/OWD-brand-board-HoG-crop.png House of Grain https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543271557586-V4UNYUD3K6R2Q1H0S4PK/Screenshot+2018-11-26+at+22.31.49.png House of Grain http://www.lucybea.co.uk/textile-design daily 0.75 2018-11-27 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543358697845-3VF4B5Y4ODG7KYTOHKFE/Tote_Bag.jpg Product Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543358697845-3VF4B5Y4ODG7KYTOHKFE/Tote_Bag.jpg Product Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543358765124-EN2M6AW54Z2X6WDP6JRV/Pai_12370_retouched.jpg Product Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543359033917-RSQ00X7YZ97Q9EGB0T43/candle_72dpi.jpg Product Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1543359118127-W01485526OU57VXQHE1H/Pai_Skincare_7408.jpg Product Design http://www.lucybea.co.uk/work-1 daily 0.75 2020-11-23 http://www.lucybea.co.uk/projects-forte daily 1.0 2025-05-12 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1713122084645-PNCH33JZLA2SB9ON855Z/image-asset.jpeg Projects Packaging Design & Campaign Art Direction Photography: Tess Mickleburgh https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1713128158406-YPNH1G8OCZPFD10WY8LM/MRL+HERO.jpg Projects Product Design, Illustration, Art Direction Photography: Martina Bruno https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1713128450208-KNUL6TKXE9VNQGLIB59C/3b05c322-52eb-4c97-a3f7-1948a85d7917.jpg Projects https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/b6b7371a-40b0-4b87-9210-f460c80aa18b/Jubilee_Banner1.jpg Projects Art Direction Photography: Matthew Shave https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1605480264137-NMY00SJ2KUJHKLKLFJXO/InYourElementArtboard+1+copy.jpg Projects Concepting, Art Direction, Print Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1713129409892-DCT0GNR8GWQ9HV7X1PR8/image-asset.jpeg Projects Concepting, Art Direction, Print Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/8bd05e5f-4820-4eb6-8b0d-c7946e25d0ba/Mothers_Banner.jpg Projects https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1713121550732-DMEFQBX1TJN6S18COLB3/Gemma_Banner1.jpg Projects Concepting, Art Direction, Print Design, Product Design, Digital Design, Motion Design Photography: Tess Mickleburgh https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1713131620249-H7SBEI4U4ZFFX1BT9UL8/MODEL+GROUP+HERO+1_1080.jpg Projects Art Direction, Casting Photography: The Masons http://www.lucybea.co.uk/blog-forte daily 0.75 2025-05-12 http://www.lucybea.co.uk/blog-forte/2016/2/22/alveolar-glottis-srmfs monthly 0.5 2016-02-22 https://images.squarespace-cdn.com/content/v1/56cb3e0bf85082a807c001fe/1456175561685-689P6R253SY7L7ZUGS8M/image-asset.jpeg Blog - Alveolar Glottis http://www.lucybea.co.uk/blog-forte/2016/2/22/plosive-morphological-syntax-fbwcs monthly 0.5 2016-02-22 http://www.lucybea.co.uk/blog-forte/2016/2/22/frication-bgxz7 monthly 0.5 2016-02-22 https://images.squarespace-cdn.com/content/v1/56cb3e0bf85082a807c001fe/1456174786658-ESX1F0ACTUBD7T6HVWJG/image-asset.jpeg Blog - Frication http://www.lucybea.co.uk/blog-forte/2016/2/22/velar-aspirations-are4w monthly 0.5 2016-02-22 https://images.squarespace-cdn.com/content/v1/56cb3e0bf85082a807c001fe/1456174567838-NZSZDT1CEPPUG0P5I32P/image-asset.jpeg Blog - Velar Aspirations https://images.squarespace-cdn.com/content/v1/56cb3e0bf85082a807c001fe/1456174600196-5M3EV7ID7V960T95AIHY/image-asset.jpeg Blog - Velar Aspirations http://www.lucybea.co.uk/pai-skincare daily 0.75 2018-08-14 https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1515950319667-OB0T8XX2WPI4I4KF6A15/rosehip-product-page.jpg Pai Skincare Redesign of product pages One of the biggest challenges for Pai's online presence is that the appeal of skin care is heavily reliant on texture and scent. For the design of the product pages we developed a clean mobile first layout with easily accessible key selling messages above the fold and a fresh, overhead, editorial style of photography on a soft grey background to offset predominantly white packaging. https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1514496913582-HE14MBA2LVGM7BJI7SSM/Simple+line+icons+by+Mirko+Monti-04.png Pai Skincare Brand Identity https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1514496767399-GYGALYONUDFOA68J5GBE/Simple+line+icons+by+Mirko+Monti-03.png Pai Skincare Web Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1525731816317-6MMJE8EBT9DBKDOEIYEY/Pai-mock-up.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1514496933858-QMAF8910QDQN55UN03II/Simple+line+icons+by+Mirko+Monti-06.png Pai Skincare Front End Dev https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1514496751668-K2PIFCW3289X3C3STFOE/Simple+line+icons+by+Mirko+Monti-02.png Pai Skincare Art Direction https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1515360317693-MU10WBFMWBT0KZ4ZLM7C/body-cream-email.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1515360983734-CGZJL3BWLRV8HPN9STVW/valentines-email.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1515360317093-IYPNCVG3YOQLEAHHMN45/birthday-email.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1515360319647-D464QRH6N6VX426JXYR3/GWP-rosehip-email.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1514496865225-QB7FM0621DFFRPQ422ZY/Simple+line+icons+by+Mirko+Monti-05.png Pai Skincare Email Design https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534242836587-ZUQXMZRD53NUD2OGSZ3I/CAMPAIGN_ROSEHIP_LEANING_05JUN18.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534243789353-2CHKQYX20NUE6F8DWBZC/PP_GIF-1x1.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243690248-3LLDSR8RK0FJE5RG7VGF/exf_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243694762-ROODN1BMMO9CC648XYGT/minisvacay_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534242909810-96CBC7NF88AUNHFVU5C7/CAMPAIGN_ROSEHIP_SPILLAGE_16MAY18.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243702951-3BRJH83HD21VO67ZACVI/kikkik_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526247084995-W6UGVZ3HP2MJ99864TMD/birthday_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534242912473-24AGCVKDJHI7ZSL7B09K/CAMPAIGN_ROSEHIP_OMBRE_3_05JUN18.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243710222-342ZCNPT671CN52AGQRA/sms2_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243718464-MSWA8O3UCAHW0GOJLYE5/wedding2_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243674029-MFRYZDR158PJU1E7N2IJ/candle_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243723635-R6TCQE6OGFQP3LUCDEES/xmas16_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243719773-BIPKTTWRM8TEY7OTGKYU/wedding_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1526243722789-GRBPYU7IL200YHK07M2Z/xmas2017_72dpi.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534242877850-YMESVIWQNW9DSTPLZT98/CAMPAIGN_ROSEHIP_SLIP_4_06JUN18.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534243056863-0DTBKZLCFVUUFSQFGGZ3/CAMPAIGN_ROSEHIP_GWP_21JUN18.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534243099759-QYUYUGVTAJFHK18XHAQJ/SOCIAL_KEEP_COOL_24JUL18.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534243094994-G99TUXVH1MGPWOOH6SCW/SOCIAL_RM_TAMSIN_MODEL.gif Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1534283330310-O7ISB6MLA8JNSBOJK4AF/Rosehip_Key+Words_Flyposting.jpg Pai Skincare https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1517068866391-Q346YX8C059UD84W8XNO/manufacturing.png Pai Skincare Manufacturing parallax scroll Pai are intensely proud of the fact that all of their products are made, packaged and shipped from HQ in West London. Back in 2016, we wanted to find a way to showcase that which led to me conceptualising, designing & working with an external developer to build our manufacturing page. Although it looks a little dated now, I'm pleased with the outcome in terms of the level of detail and how effectively I could visually communicate Pai's process. https://images.squarespace-cdn.com/content/v1/5429ce4de4b054905b3060a1/1517072315341-MHOWP5DIOWW2U1D06VE2/hydration-mock-ups.jpg Pai Skincare Campaign landing pages From low-fidelity mock ups, wireframes and prototyping, right through to rolling out on our 6 international sites, I have managed the process of designing Pai's beautiful campaign landing pages. 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